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Lowest Low Medium High Highest
Carbon intensity: 262g CO2/kWh
Our server’s carbon intensity is currently high. This site will continuously adapt to reflect the amount of renewable energy it’s running on.
Lowest
Full resolution photos available
Low
No animations available
Medium
Low quality photos available
High
Only illustrations available
Highest
Our site closes down
What, why, how?
The internet uses electricity.
Quite a bit.
What?
The Low Impact version of our website reduces the carbon emissions associated with online shopping by up to 70% in comparison to our regular site. This is done by getting rid of most of the data-heavy elements like images and videos.
Why?
The Internet is accountable for 3.7% of the world’s carbon emissions. This is because an enormous amount of electricity is required to run data transfer centers around the world.
How?
We have formulated a set of 10 guidelines to help radically limit the amount of data transfer required to run an online store or website. We call it “The Low Impact Manifesto”.
Read the manifesto
This page is using ~0kb of data
(0.00x smaller than the regular )
You’ve saved ~0.00g of CO2
so far this session
(compared to browsing
our regular website)
This page is using ~0kb of data
(0.00x smaller than the regular )
You’ve saved ~0.00g of CO2
so far this session
(compared to browsing
our regular website)
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